The sampled data suggests that the average return for every 1000 views is around 0.8 US dollars. So, if you are getting 1000 page views a day, you can expect around 24 $ a month. Another way to look at it, if you want to quit your daytime job and focus on blogging (let us say you need 3000 $ a month), then you need around 3.75 million page views per month or a 125 thousand visitors a day.
Note: I believe that the discrepancies between the total page views and the ad impressions are due to three reasons
- Visitors using Ad block software on their web browsers
- Visitors from regions where there is low or no demand for advertisement
- As a blogger, you have the option to turn off Ads for other WordPress visitors who are logged in, so this could be another reason for some missed impressions
Is there a minimum traffic requirement for getting approved in WordAds?
Yes
Naturally, your next question would be, what is the minimum traffic threshold for getting approved in WordAds?
Unfortunately, I still don’t have a clear cut answer to this question.
WordAds was Launched in November 29, 2011 and apparently things have changed quite a lot in the last 3 years. I am new WordAds, so How do I know? I know because I have been reading hundreds of comments from other bloggers, few of the older applicants have been accepted, while having less than 5000 page views per month. On the other hand, some other few (like me) of the more recent applicants who are getting 10,000+ page views per month have been with-held until their blog reaches the minimum traffic threshold. So we can safely assume that the number is changing through out the life time of the program as WordAds matures and becomes somehow a bit more strict.
Edit: October 14, 2014, My blog has been approved, please read “My Story with WordAds” section below for details.
Notes:
- More recent comments suggest that minimum the required page views per month ranges from 20,000 to 25,000 views per month. (Edit: My blog got approved at almost the 15,000 views per month Mark)
- You can still apply to WordAds even if you do not meet the minimum traffic requirement. Your blog will not be rejected; your application will simply remain pending until your blog crosses the minimum traffic threshold as defined by WordAds